We get this question at least as often as "Why is ChronoSync so Expensive?" — a fact that we find somewhat humorous. The unfortunate reality (for us) is that the current race-to-the-bottom app economy imposes a very strong downward influence on the price of software. Back in the 80's and 90's, it would have been easy to charge $199 or more for such a product — but not today! Luckily we are very efficient developers with very low overhead, so we can continue to offer professional grade software at such low prices.